FACEBOOK TO EXPAND TESTS OF NEW MONETIZATION TOOLS ON REELS FOR CONTENT CREATORS

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The C.E.O of FACEBOOK Mark Zuckerberg wrote to his Facebook timeline which reads “Reels are already our fastest-growing content format by far, and today we’re making it available to everyone on Facebook globally. We want Reels to be the best place for creators to connect with their community and make a living, so we’re launching new monetization tools too. More details are in the comments.

We’re adding creative tools to Facebook Reels like Remix, and the ability to create a Reel from an existing story. We’re also building video clipping tools so that creators who publish live or long-form, recorded videos can test different formats.

Facebook reels
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To give creators more visibility and reach, they can share their Instagram Reels as recommended content on Facebook. We’re also rolling out Reels in Facebook Watch and letting people share public Reels to Stories.
We’re expanding tests of new monetization tools for Facebook Reels, starting with overlay ads like banner and sticker ads so that more creators can earn ad revenue, and we’re rolling out full-screen and immersive ads between Reels soon.

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